Case Study – Digital Marketing Services: Advanced SEO and Social Media Management
Challenge: Client required outside expertise to accelerate efforts to expand online presence and capabilities in advance of upcoming joint PR campaign with NASA. The project was to be the 1st “jointly funded” NASA-Private Sector project in history. The lanch of a giant solar sail in space for research; named “SunJammer”.
Solution: Company retained professional services to support IT team with advance SEO execution in addition to outsourcing the management of their social media accounts across all platforms.
Results: Client’s saw significant expansion to company’s digital footprint and page rankings making Google Top 10 results for strategic keywords.Results. Long term benefits from knowledge gain. Client ready to assume in-house management of SEO and SEM upon project completion. Inclusive to use of structured Analytics Reporting and templates provided to client to best analysis performance and value.